Performance Marketing Ad Buyer

The Performance Marketing Ad Buyer will take full ownership of Meta and Google ad accounts across global markets. They will be responsible for building, managing, and optimising campaigns, reporting performance daily, and collaborating closely with the eComm and creative teams to fuel profitable growth.

Responsibilities

• Create, launch, and optimise Meta and Google Ads campaigns across multiple global markets
• Own daily performance reporting, analysis, and data-driven decision-making
• Collaborate with marketing to share performance insights
• Improve MER, CPA, ROAS and other efficiency metrics
• Identify trends and scale opportunities in real time
• Contribute to strategic testing frameworks across offers, audiences, and placements
• Ensure best-in-class execution and campaign management
• Stay up to date with platform changes and best practices

Key Attributes

• 3–5+ years of hands-on ad buying experience across Meta and Google Ads
• Proven experience managing significant monthly budgets ($100k+/month)
• Deep platform fluency in Meta Ads Manager, Google Ads and GA4 (essential)
• Experience with Triple Whale and Shopify preferred
• Thrive in fast-paced environments and love getting results
• Clear communicator who can turn data into action
• Bonus: Experience working with global brands, fitness/lifestyle products or direct-to-consumer businesses
• Ability to suggest and test creative angles based on performance data