Sales Coordinator

WOW Recruitment
Sydney, NSWFull time

$100k

Listed 8 Oct 2026

WOW Recruitment is seeking a sharp Sales Coordinator to join a rapidly growing B2B distributor. Reporting directly to senior commercial leadership, you will play a pivotal role in driving sell-through, optimizing product range margins, and equipping our sales teams and distribution partners with high-converting tools needed to win major accounts.

If you thrive at the intersection of commercial strategy, channel growth, and deal execution, this role offers direct executive exposure and a clear pathway into commercial leadership.

Location: St Leonards
Salary: $100-115k + Super
Working Model: On-Site

How You’ll Drive Growth

  • Accelerate Channel Revenue: Design and execute high-impact trade programs, promotional strategies, and rebate structures across distributor, reseller, and key account channels to increase sales volume and profit margins.
  • Equip Front-Line Sales Teams: Develop sharp sales tools, product launch kits, and compelling commercial presentations that empower internal sales reps and external partners to close deals faster.
  • Commercial Category Optimization: Conduct range reviews, pricing analysis, and competitor benchmarking to identify hidden revenue opportunities across key commercial categories.
  • Executive & Partner Engagement: Collaborate with National Sales Managers and key distributor stakeholders to align trade initiatives directly with top-line revenue targets.
  • Data-Driven Sales Strategy: Leverage SAP Business One, Phocas BI, and modern AI tools to extract commercial insights that optimize stock velocity, profitability, and customer account growth.

What You Bring to the Table

  • 3–6+ Years Commercial Experience: Proven track record in B2B channel sales, trade management, category optimization, or commercial sales enablement (experience in workplace supplies, hospitality, cleaning, or commercial distribution preferred).
  • Commercial & Financial Acumen: Strong understanding of gross margins, product pricing structures, promotional ROI, and commercial deal mechanics.
  • Sales-First Mindset: Ability to translate complex category data into simple, actionable sales strategies that move volume.
  • Tech & BI Proficiency: Advanced Excel capabilities alongside experience with ERP systems (e.g., SAP), Business Intelligence tools (e.g., Phocas), or AI-driven workflows (e.g., Copilot, Claude).
  • High-Level Communication: Confident presenting commercial proposals and negotiating with key accounts, national sales leadership, and vendor partners.

Why Apply?

  • High-Impact Role: Direct responsibility for driving commercial growth with clear visibility from executive leadership.
  • Career Advancement: Clear pathway to progress into broader Business Manager, Category Management, or Business Development roles.
  • Competitive Package: $100-115k Base + Super in a convenient North Shore location (St Leonards