Marketing Consultant

Apply for this rare opportunity to join a progressive and growing outsourced marketing consultancy in a high-energy, dynamic environment, with offices in South Australia, Western Australia and Queensland. This position is full-time. About Us Purple Giraffe provides end-to-end and collaborative marketing consulting services. We genuinely partner with businesses, working with them as if we are their dedicated marketing manager, drawing on our proven ability to formulate brand strategies, actionable marketing plans and tactics, and digital plans and communications plans that build brand equity and deliver growth and profitability for our clients. Purple Giraffe are strategically driven and outcome-oriented. Our service offering is adapted to suit each individual client's needs, with their specific target market(s) in mind. We help our clients build brand awareness and loyalty, attract and retain their ideal clients, increase social engagement and drive traffic to their website, through the execution of tactical elements within tailored marketing campaigns. Now in its 12th year, with local, national and international clients, Purple Giraffe continues to grow from strength to strength and is seeking the support of an experienced Marketing Consultant. The Role Purple Giraffe offers a genuinely flexible working environment, so it is paramount to our culture that we engage team members whose values align with ours and are self-motivated, passionate and thrive on offering outstanding work across several different industry sectors and marketing disciplines. Purple Giraffe Marketing Consultant responsibilities include: · Manage a portfolio of diverse client accounts, delivering high-quality marketing support that drives business growth · Build strong client relationships by acting as a trusted extension of each client's internal marketing team (or as their marketing team) · Develop, implement and manage action-based marketing plans aligned to client objectives and budgets · Provide strategic marketing advice across branding, positioning, communications and campaign execution · Research client businesses, markets and industry trends to identify opportunities and inform strategy · Develop and deliver marketing campaigns and content across traditional and digital channels, including social media, websites, SEO, GEO, AEO, EDMs and blogs · Prepare proposals, presentations, marketing plans and client documentation · Collaborate with internal team members and external suppliers to deliver integrated marketing programs · Identify media opportunities and support PR and key messaging development · Plan and manage client events and activations · Monitor performance, analyse results and prepare reporting with insights and recommendations Skills and Qualifications · Proven experience as a Marketing Consultant or in a senior marketing role (7+ years), with a strong track record of delivering strategic and tactical marketing outcomes · Demonstrated experience developing and executing marketing strategies, campaigns and action plans · Strong knowledge of marketing principles, best practices and digital marketing channels, including social media, eCommerce, CRM and marketing automation platforms · Highly organised with strong project management, multitasking and decision-making skills, and a hands-on delivery mindset · Analytical and metrics-driven, with the ability to balance performance insights with creativity and design thinking · Exceptional written communication skills, including experience producing proposals, marketing plans, content and performance reports · Strong verbal communication, presentation, negotiation and stakeholder engagement skills · Ability to work effectively both independently and within a collaborative team environment · Proactive self-starter with strong problem-solving capabilities and the ability to take ownership of outcomes · High level of computer literacy, including proficiency in Microsoft Office 365 · Australian work rights are required for this position · Bachelor's degree in Marketing, Communications, Business or a related discipline Salary Range: $75,000 - $90,000 p.a. plus super, depending on skills and experience. If you are interested in this Adelaide-based role, we encourage you to "APPLY NOW"!